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ELLEN PENNOCK

I design trustworthy experiences by deeply understanding people.

I’m Ellen, a former national team triathlete turned product designer, working on consumer experiences and internal tools at Penn Entertainment.

Selected Works

Betslip Improvements

I led betslip enhancements to reduce friction and improve clarity, including erroneous pick removal from the main CTA and minimized betslip refinements. The enhancements resulted in a 30% reduction in suspended/closed pick errors after implementation.

Panenka Design System

I led the creation and adoption of the Panenka Design System, establishing semantic tokens, reusable Figma components, and documentation while advocating for consistent usage across teams—streamlining handoff and cutting days off design and development time.

Betslip Improvements

I led betslip enhancements to reduce friction and improve clarity, including erroneous pick removal from the main CTA and minimized betslip refinements. The enhancements resulted in a 30% reduction in suspended/closed pick errors after implementation.

Panenka Design System

I led the creation and adoption of the Panenka Design System, establishing semantic tokens, reusable Figma components, and documentation while advocating for consistent usage across teams—streamlining handoff and cutting days off design and development time.

Betslip Improvements

I led betslip enhancements to reduce friction and improve clarity, including erroneous pick removal from the main CTA and minimized betslip refinements. The enhancements resulted in a 30% reduction in suspended/closed pick errors after implementation.

Panenka Design System

I led the creation and adoption of the Panenka Design System, establishing semantic tokens, reusable Figma components, and documentation while advocating for consistent usage across teams—streamlining handoff and cutting days off design and development time.

Selected Works

I design trustworthy experiences by deeply understanding people.

I’m Ellen, a former national team triathlete turned product designer, working on consumer experiences and internal tools at Penn Entertainment.

ELLEN PENNOCK

I design trustworthy experiences by deeply understanding people.

I’m Ellen, a former national team triathlete turned product designer, working on consumer experiences and internal tools at Penn Entertainment.

Smooth Scroll
This will hide itself!

ELLEN PENNOCK

I design trustworthy experiences by deeply understanding people.

I’m Ellen, a former national team triathlete turned product designer, working on consumer experiences and internal tools at Penn Entertainment.

Selected Works

Betslip Improvements

I led betslip enhancements to reduce friction and improve clarity, including erroneous pick removal from the main CTA and minimized betslip refinements. The enhancements resulted in a 30% reduction in suspended/closed pick errors after implementation.

Panenka Design System

I led the creation and adoption of the Panenka Design System, establishing semantic tokens, reusable Figma components, and documentation while advocating for consistent usage across teams—streamlining handoff and cutting days off design and development time.

Betslip Improvements

I led betslip enhancements to reduce friction and improve clarity, including erroneous pick removal from the main CTA and minimized betslip refinements. The enhancements resulted in a 30% reduction in suspended/closed pick errors after implementation.

Panenka Design System

I led the creation and adoption of the Panenka Design System, establishing semantic tokens, reusable Figma components, and documentation while advocating for consistent usage across teams—streamlining handoff and cutting days off design and development time.

Betslip Improvements

I led betslip enhancements to reduce friction and improve clarity, including erroneous pick removal from the main CTA and minimized betslip refinements. The enhancements resulted in a 30% reduction in suspended/closed pick errors after implementation.

Panenka Design System

I led the creation and adoption of the Panenka Design System, establishing semantic tokens, reusable Figma components, and documentation while advocating for consistent usage across teams—streamlining handoff and cutting days off design and development time.

Selected Works

I design trustworthy experiences by deeply understanding people.

I’m Ellen, a former national team triathlete turned product designer, working on consumer experiences and internal tools at Penn Entertainment.

ELLEN PENNOCK

I design trustworthy experiences by deeply understanding people.

I’m Ellen, a former national team triathlete turned product designer, working on consumer experiences and internal tools at Penn Entertainment.

Smooth Scroll
This will hide itself!

ELLEN PENNOCK

I design trustworthy experiences by deeply understanding people.

I’m Ellen, a former national team triathlete turned product designer, working on consumer experiences and internal tools at Penn Entertainment.

Selected Works

Betslip Improvements

I led betslip enhancements to reduce friction and improve clarity, including erroneous pick removal from the main CTA and minimized betslip refinements. The enhancements resulted in a 30% reduction in suspended/closed pick errors after implementation.

Panenka Design System

I led the creation and adoption of the Panenka Design System, establishing semantic tokens, reusable Figma components, and documentation while advocating for consistent usage across teams—streamlining handoff and cutting days off design and development time.

Betslip Improvements

I led betslip enhancements to reduce friction and improve clarity, including erroneous pick removal from the main CTA and minimized betslip refinements. The enhancements resulted in a 30% reduction in suspended/closed pick errors after implementation.

Panenka Design System

I led the creation and adoption of the Panenka Design System, establishing semantic tokens, reusable Figma components, and documentation while advocating for consistent usage across teams—streamlining handoff and cutting days off design and development time.

Betslip Improvements

I led betslip enhancements to reduce friction and improve clarity, including erroneous pick removal from the main CTA and minimized betslip refinements. The enhancements resulted in a 30% reduction in suspended/closed pick errors after implementation.

Panenka Design System

I led the creation and adoption of the Panenka Design System, establishing semantic tokens, reusable Figma components, and documentation while advocating for consistent usage across teams—streamlining handoff and cutting days off design and development time.

Selected Works

I design trustworthy experiences by deeply understanding people.

I’m Ellen, a former national team triathlete turned product designer, working on consumer experiences and internal tools at Penn Entertainment.

ELLEN PENNOCK

I design trustworthy experiences by deeply understanding people.

I’m Ellen, a former national team triathlete turned product designer, working on consumer experiences and internal tools at Penn Entertainment.